News
Starbucks Korea brings baseball to menu in KBO partnership debut
Starbucks Korea brings baseball to menu in KBO partnership debut
Leading the lineup is Baseball Maesil Green Tea.
Gami Chicken credits chip design for cult following across Australia
Chips ranked second among 18 Australian fast-food chains.
Subway launches Shawarma Spiced Chicken menu nationwide
Oven cooked thigh pieces feature a blend of turmeric and paprika.
Texas Chicken Singapore unveils limited-time Chef Bob Ayam Percik
It will be available from 2 April to 13 May.
Subway charts next chapter in Taiwan with Yellowstone deal
Yellowstone will manage and develop all Subway locations in the country.
Burger chain Fatburger lands in Paris
Two more restaurants are planned for later this year.
Pizza Hut revamps loyalty scheme with free pizza for early sign-ups
Every order earns stamps redeemable for free items.
Reborn Coffee opens first flagship in Shenzhen’s Tencent campus
The company said the opening is a key step in its China expansion plans.
KFC serves up 20 Hot Wings for £7.99
Customers can add two large sides for an additional £3.79.
PAUL unveils limited-time Easter pastry range
It is available from 30 March to 8 April in-store and through Click & Collect.
Burger King reworks Beef Wellington as a Wagyu burger
It is also bringing back “The Wagyu” and adding new sides, including truffle-loaded fries.
IRO Sushi bets on new format to power next phase of growth
The first site to feature the updated format will be in Woking.
Safe bets are losing bets for the future of QSR brands
Simple categories like sauces are being reimagined as strategic growth levers.
Regional scale trumps immediate yield in Asia’s QSR sector
Chinese QSR brands have opened around 6,000 outlets across Southeast Asia.
APAC QSR leaders shift focus to culture and collaboration in 2026
Growth ranked as the top priority for only a small fraction of leaders.
QSR brands double down on consistency as price increases hit limits across Asia
Frequent pricing swings strain loyalty as consumers tire of ongoing market changes.
Southeast Asia QSRs must brace for tourism-driven demand shifts
The recent decline in Middle Eastern visitors has had a measurable impact on SEA markets.
Commentary
What Third-Party Auditors Keep Finding in Southeast Asia's Fastest-Growing QSR Markets
Beyond bargains: India's QSR brands leverage efficiencies to develop value.