Domino’s brings back Pizza Roulette promotion for Halloween | QSR Media
, Australia

Domino’s brings back Pizza Roulette promotion for Halloween

Customers can order a pizza where one slice will be dabbed with their Reaper Chilli Sauce.

Domino’s has brought back its Pizza Roulette promotion in time for Halloween.

From October 25 to 31, customers can order a pizza on a classic base from the menu where one slice will be dabbed with their Reaper Chilli Sauce for free.

The spicy sauce is made with the infamous Carolina Reaper chilli pepper, which ranks at 2.2 million on the Scoville scale.

“We’ve added a warning label to every box, so that should indicate the level of spiciness we’re talking here – there’s no tricking going on with this sauce!” Domino’s Australia and New Zealand chief marketing officer Adam Ballesty said in a media release.

Domino’s also announced the launch of its new Red Velvet Thickshake, made with cake syrup and ice cream that is topped with whipped cream.

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