KFC rolls out Kebab menu with giant rotisserie stunt in Spain
The limited-time menu includes four new items.
KFC is offering a limited-time menu in Spain featuring kebab, dürüm, falafel, and fries with kebab sauce.
To promote the launch, the fast-food chain is using its restaurant signage as the main communication channel.
The campaign, created by PS21, transforms KFC’s signature totems into oversized kebab rotisseries.
Several locations, including some of the brand’s top-performing restaurants in Spain, were modified with a custom engineering project that turned the totems into 12-meter-tall, 1,200-kilogram rotating rotisseries.
Built from iron and coated in polyurethane foam, the installations are designed to mimic KFC’s breaded chicken, with custom bearings allowing continuous rotation.
To support this activation, KFC developed an audiovisual campaign produced by Oriental Films, featuring a main 20-second spot along with 10- and 6-second versions, with a presence on TV, digital, cinema, and outdoor channels.
The kebab menu is available at KFC outlets across Spain, as well as via the KFC app and website.