APAC

Starbucks bridges South Korea and Japan with seasonal drink exchange

Each market is offering reinterpretations of the other’s spring drinks.

APAC cafe growth widens as new beverage concepts emerge

Specialist coffee and tea market to reach $45b in 2025.

Six trends reshaping Asia's F&B consumption habits

Consumers are now drawn towards culturally relevant and premium flavours.

Regional scale trumps immediate yield in Asia’s QSR sector

Chinese QSR brands have opened around 6,000 outlets across Southeast Asia.

Pepper Lunch flags consistency as key hurdle to Asia expansion

It’s prioritising tighter operational discipline over menu expansion.

Asian QSRs experiment with bold campaigns

Pizza Hut, Haidilao, and McDonald’s are challenging conventional wisdom.

Starbucks launches Harry Potter drinks in APAC

Exclusive Hogwarts House mugs will hit twelve markets, including Australia and India, for a strictly limited period.

CHAGEE targets prime sites to drive Asia-Pacific expansion

Morning tea routines are a key growth opportunity.

foodpanda launches regional campaign as consumers demand more convenience

The campaign is now live in Singapore, Malaysia, and the Philippines, with a wider rollout planned in 2026.

Fried chicken demand hits $140b as Southeast Asia dominates

Hectic work schedules force a shift toward convenience meals across major Asian metros.

QSRs go digital as e-wallet use surges

As ordering moves to apps and kiosks, brands risk losing their identity.