Starbucks Korea brings baseball to menu in KBO partnership debut
Leading the lineup is Baseball Maesil Green Tea.
Starbucks Korea has launched its first collaboration with the Korea Baseball Organisation (KBO), introducing a limited-time lineup of themed drinks, food, and merchandise under the name “Swing for Joy.”
The featured drink is the Baseball Maesil Green Tea, a plum-based beverage designed to resemble a baseball field, topped with boba pearls and offered in a Trenta size.
The food menu includes two new items: the Baseball Meat Chilli Hot Dog and the Baseball Popcorn & Pretzel.
The latter comes in a large container featuring the Bearista mascot and includes one of 32 randomly distributed stickers, each representing one of the eight KBO teams.
The merchandise range includes items such as a can cooler tumbler, Bearista keychains, cap-shaped mugs, and straw charm sets.
Team-specific merchandise will mainly be sold in stores located in each team’s home region.
All eight team collections will also be available at select flagship stores in Seoul, as well as at locations including the Jeju Songdang Park R and Chuncheon Uiamho R stores and through online sales channels.