Yolk launches new subscription service Yolk BrewClub
To celebrate the launch, Yolk will offer £1 coffee all day on 13 January.
Yolk has launched the Yolk BrewClub, a coffee and barista-made drink subscription tiered into three levels: BasicBrew, ClassicBrew, and PremierBrew.
BasicBrew is a free membership program where members receive a free coffee on signup and collect loyalty points. These points can be used to get every tenth barista-made drink for free and earn points on everything else bought in-store that can be swapped for treats.
Meanwhile, the ClassicBrew membership is priced at £10 per month, with just £1 for the first month. Classic members get 50% off all barista-made drinks plus double loyalty points on orders made after 2 p.m.
Lastly, the PremierBrew membership is priced at £40 per month, with the first month half price. Premier members get three barista-made drinks per day plus double loyalty points to swap for treats, available all day, every day.
To celebrate the launch, Yolk will offer £1 coffee all day on 13 January.
With all barista-made drinks included, Yolk’s seasonal Winter Warmers are in the club too.
Customers can choose from salted popcorn hot chocolate, Terry’s chocolate orange latte, white choc & ginger matcha, or a cinnamon roll latte.
Moreover, throughout January, Yolk will be giving out 10 ‘golden cups,’ one at each of their existing nine sites, plus one for a soon-to-be-announced site opening early next year, allowing customers to win a free PremierBrew subscription for a whole year.
