Sharetea and SMURFS to launch limited-time drinks in tie-in campaign

It features taro-flavoured "Smurf Swirl" and a fruit-based "Smurfberry Splash."

Bubble tea chain Sharetea has teamed up with the SMURFS to launch two limited-time drinks ahead of the animated film’s release in July.

The drinks include a taro-flavoured "Smurf Swirl" and a fruit-based "Smurfberry Splash." Both products are served in SMURFS-branded cups.

Customers purchasing any two SMURFS-branded drinks are eligible for a prize promotion featuring 70 merchandise packages and a grand prize of a Paris vacation.

The campaign also includes promotional events in partnership with Westfield shopping centres, including appearances by costumed SMURF characters.

The new items are available across the chain’s 140 stores nationwide.