Bow Street cuts kids menu prices after VAT change
Wildwood reduced prices to £6.95, whilst dim t prices were down to £7.85.
Bow Street Group has cut prices on children’s menus at its Wildwood and dim t restaurants after a temporary reduction in value-added tax (VAT) on children’s meals.
From 25 June to 1 September 2026, Wildwood’s kids menu for children under 12 will be reduced to £6.95 from £7.95 across its restaurants.
The group said the reduction “passes the VAT benefit on to families in full, helping parents enjoy greater value when eating out over the summer holidays”.
Wildwood has also launched a teen menu, The Ragazzi Club, offering full portion main dishes at a discounted price, with the name chosen through an internal team competition.
dim t will reduce its kids menu price to £7.85 from £8.95 across its three restaurants over the same period.
David Page, Executive Chairman of Bow Street Group, said: “The launch … marks the latest steps in this journey to strengthen Wildwood and dim t’s customer experience, with a particular focus on menu structure, choice, and value for families during the important summer trading months, whilst passing on the VAT benefits to our customers.”
