Nothing Before Coffee raises $400k in India’s startup funding reality show
The brand plans to reach 160 sites by the end of 2026.
Indian coffee chain startup Nothing Before Coffee has raised $400k (INR37m) from Indian startup reality show Bharat Ke Super Founders.
The group’s founders appeared on Episode 11 of the show netted them endorsements from the show’s investor panell including Dr. A. Velumani, Nitish Mittersain, Shanti Mohan, and other prominent voices from India's startup ecosystem.
On the show, investors highlighted NBC's clear visibility on unit economics, strong profitability across stores, underserved Bharat-first positioning, and a structured roadmap to national scale. The brand's ability to maintain 100% stores' EBITDA positive while expanding into challenging markets demonstrates the resilience of its model.
The brand last raised $2.3m in a pre-series A funding round.
Nothing Before Coffee has 100 sites in India, with plans to expand to reach 160 by the end of 2026.
