
Soul Origin introduces its first drive-thru site
The brand plans to open at least 10 drive-thru locations per year.
Soul Origin has announced the opening of its first drive-thru site located in Epping, Melbourne, this 23 October.
“We’re truly excited to introduce drive-thru - a milestone that delivers on our vision of passionately serving great coffee and food, that everyone, anywhere can feel good about eating. Our goal is to redefine what Australians expect from a drive-thru — not just fast food, but great food, great coffee, and a focus on freshness and quality,” Hao Quach, Managing Director of Soul Origin, said.
To celebrate the milestone, Soul Origin will be giving away free Iced Lattes made with its speciality-grade coffee on 24 October, from 2 PM to 3 PM. The drive-thru restaurant is located at 241 O’Herns Rd, Epping in Melbourne.
The brand plans to open 20 to 25 restaurants a year, with around half to be drive-thru formats.