Vegan fast food Mr Charlie’s opens pop-up in Melbourne | QSR Media
, Australia
1639 views
Press photo / Mr Charlie's

Vegan fast food Mr Charlie’s opens pop-up in Melbourne

The brand will open for two months at CoConspirators Brewpub in Brunswick.

Vegan fast food chain Mr Charlie’s will open a pop-up in Melbourne, marking its debut in the city.

It will open for two months at CoConspirators Brewpub in Brunswick, starting 4 December until 2 February.

Known as being the vegan McDonald’s, the chain sports the same colour palette as the fast food giant. It also has an upside-down smile, reminiscent of McDonald’s logo. The brand has a playful menu with a plant-based spin like the Not a Cheeseburger, Not a Chickenburger, and the Big Mista.

According to Lisa Chikarovski, owner of Mr Charlie’s in Australia, opening in Melbourne had been challenging after a crash destroyed its first food trailer and its replacement was then stolen just as they reached Melbourne’s shores. 

“This is the third time we have tried to make it down to Melbourne, but as they say, third time lucky! It’s been a rocky road, but we’re thrilled to finally be bringing our food to Melbourne, the foodie capital of Australia,” Chikarovski said.

Mr Charlie’s first opened in Redfern in Sydney last year.

Join QSR Media community
Since you're here...

...there are many ways you can work with us to advertise your company and connect to your customers. Our team can help you design and create an advertising campaign, in print and digital, on this website and in print magazine.

We can also organize a real life or digital event for you and find thought leader speakers as well as industry leaders, who could be your potential partners, to join the event. We also run some awards programmes which give you an opportunity to be recognized for your achievements during the year and you can join this as a participant or a sponsor.

Let us help you drive your business forward with a good partnership!

Exclusives

QSRs go digital as e-wallet use surges
As ordering moves to apps and kiosks, brands risk losing their identity.
Inside Papa Johns plans in Asia
The company leverages local insights and global best practices to expand its footprint in diverse markets.
Fast-food expansion masks 1% visit drop
Northern Ireland led regional outlet growth for the sector in 2025.
Expansion-led growth triggers slump in existing store visits
Total sector footfall rose by nearly 1% but was fueled entirely by an aggressive 2% increase in new locations.