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Soul Origin’s new loyalty strategy for Aussies hits close to home
Soul Origin’s new loyalty strategy for Aussies hits close to home
The brand aims to offer value more holistically.
Pret A Manger discuss localised menu offerings
Creating tailored experiences through localised menu offerings could be the next big thing.
Secret ingredients behind popular price promotion
Campaigns offering percentage discounts constituted 17% of all LTO’s, gaining in popularity last year.
The Avocado Show gears up for growth across EMEA
Eric Lefebvre joins this year’s conference to talk about brand expansion strategies.
Subway’s Deniz Safa on why balance is key when innovating
Deniz shares her thoughts on how brands should innovate in today’s world.
Why these CEOs are firm believers in flexible work arrangements
Flexible work arrangements bridge certain gaps for women to gain more equal opportunities.
Jollibee enhances UK presence with delivery reach
Jollibee's Head of Marketing - UK believes they will invest more in delivery this year.
Combo meals surge as top fast-food offer
This type of offers made up almost half of special price promotions in 2023.
3 roadblocks to achieving gender equality, according to Krispy Kreme boss
Krispy Kreme top boss Nicola Steele advocates for diversity as an eliminator of unconscious biases.
How Taco Bell avoided a flash in a pan success after its Thailand launch
The fast food giant identified two roadblocks to why Thai consumers won’t try its offering.
Neat redefines its narrative for a more fresh universal appeal
It has taken a stronger stance in creating more healthier options for consumers.
Why shaping women leaders of tomorrow should come from the women of today
CEO Karen Bozic shares her thoughts on stereotypes, aiding women, and the future of QSR.
Fast food promotion tactics defend against rising costs
Tactics such as offering more specials, meal deals, and free delivery have surged.
Krispy Kreme Thailand’s Ausanee Mahagitsiri on why QSRs should prioritise innovation
She will be participating in a panel at the QSR Media Asia Tabsquare Conference & Awards.
QSRs are best positioned to address gender equality challenges
San Churro CEO explains why, citing her own experience up the ranks.
GOPIZZA’s Jay Lim on cost-cutting strategies to offset labour costs and food price inflation
Strategies include vertical integration, leveraging global brand status, and relying on tech.
Boost Juice Malaysia CEO on how digital dominance is defining the QSR industry
He will join the QSR Media Asia Tabsquare Conference & Awards as a speaker.
Commentary
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