Burger King sponsors 2025 universities and schools eLeagues in Saudi Arabia
The leagues are intended to develop local esports talent for international competition.
Burger King, operated in Saudi Arabia by Olayan Food Services, has been named the main sponsor of the Saudi Esports Federation’s (SEF) 2025 Universities eLeague and Schools eLeague.
The two competitions are part of the federation’s effort to develop local esports players and build a pipeline of talent that can compete internationally.
Previous seasons involved more than 2,200 schools, 38 universities, and roughly 1.2 million participants.
Prize funds this year include SAR 50,000 for the Schools eLeague and SAR 250,000 for the Universities eLeague.
The Schools eLeague is currently underway and runs until 19 December 2025. The Universities eLeague starts on 15 October and ends on 30 January 2026.