
QSR Media Middle East Conference & Awards wraps up
QSR brand leaders from across the region visited the event.
The first QSR Media Middle East Conference & Awards, held on 9 September at the Taj Dubai in Dubai, UAE, drew nearly 200 registered senior executives and industry leaders from the fast-food and related sectors.
The event discussed the latest challenges and opportunities shaping the quick-service restaurant market, including consumer trends, digital innovation, and strategies for sustainable growth.
Leaders from global brands such as Wendy’s, Gong cha, Domino’s, Yum!, Wingstop, and Dodo Pizza joined their peers on stage to share insights on growth opportunities and shifting dynamics in the QSR industry.
At the same time, regional heavyweights including Kudu, Yolk Brands, Alamar Foods, Alshaya Group, and Al Sayer Franchising highlighted local market trends and strategies, showcasing the depth of expertise shaping the sector across the Middle East.
QSR Media, which covers the quick-service restaurant industry with a focus on its business landscape, also organises flagship conferences in Asia, the UK, and Australia — making the Middle East edition its latest platform for bringing industry leaders together.