KFC Singapore introduces new ETC Burger range with upgraded and fresher ingredients | QSR Media
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ETC Burger. /KFC Singapore.

KFC Singapore introduces new ETC Burger range with upgraded and fresher ingredients

The new range is a product of 12 months of R&D.

KFC Singapore introduced the new ETC Burger range, a product of 12 months research and development as part of KFC’s plans to serve better ingredients to consumers.

Called the ETC (extra tasty crispy) Burger range, the new burgers feature fluffy glazed sesame buns or brioche buns, crunchy and zesty fresh pickles, fresh random-cut lettuce, and chicken fillets that are freshly breaded daily in-store before they are carefully assembled into burgers.

KFC Singapore said it invested nearly SG$1m to enhance its burger stations across KFC outlets in Singapore to streamline cooking and preparation methods for its chicken burgers.

KFC”s ETC Burger starts at SG$7.45.

ALSO READ: Restaurant dining-in lagging behind foodservice growth

To support the launch, KFC will hold a three-day activation at PLQ Mall starting 26 April to 28 April. Customers can get the Ultimate KFC Experience through photo-worthy installations, limited edition merchandise and fun games.

KFC Singapore’s new ETC Burger launches across Singapore on 29 April.
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