Luckin Coffee announces brand partnership with Sesame Street | QSR Media
, Singapore
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Press photo. /Luckin Coffee

Luckin Coffee announces brand partnership with Sesame Street

Sesame Street characters will adorn cups, cup sleeves, and paper bags.

Luckin Coffee is partnering with Sesame Street to launch a brand collaboration in Singapore that will see Sesame Street characters adorn the brand's products.

Starting 14 June to 30 September, Luckin Coffee will release specially designed cups, cup sleeves, and paper bags adorned with the beloved Sesame Street characters.

The Chinese coffee giant also revealed more announcements about the brand collaboration will be revealed through its mobile app.

Luckin Coffee is a technology-driven retail network that provides coffee and other products of high quality, high convenience and high affordability to customers. The brand recently signed an MoU with Brazil to purchase 120,000 tons of coffee.

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