Jollibee invests in automated beverage solutions startup Botrista | QSR Media
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Press photo. /Botrista

Jollibee invests in automated beverage solutions startup Botrista

The startup raised $120m led by the fast-food giant.

Botrista, an automated beverage solutions provider, raised $120m in a Series C funding round led by Jollibee Foods Corporation.

Botrista’s advanced platform enables restaurants to effortlessly serve an extensive range of high-margin, on-trend cold beverages - from boba drinks and refreshers to smoothies, shakes, cold brew coffees, lemonades, cocktails, and energy drinks - all from a single, efficient machine.

JFC, a key player in the food service industry with 18 recognizable brands such as Smashburger, Jollibee and The Coffee Bean & Tea Leaf, believes strongly in Botrista's potential to transform the restaurant landscape. "Botrista is a game changer for the beverage industry", Dr. Tony Tan Caktiong, JFC Chairman said. "We're investing in a company that enables foodservice operators to deliver a world-class customer experience and provides substantial runway for sustained profitable growth."

The fresh funds will be used to invest in AI technology to continue to create data-driven beverage menus for brand partners. In addition, it will allocate resources to R&D to broaden its beverage offerings and continue to seek out global suppliers of the best quality ingredients possible.

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