KFC to challenge China’s coffee market | QSR Media
, China
269 views

KFC to challenge China’s coffee market

The brand recently opened its 10,000th restaurant in China.

KFC China plans to challenge China’s coffee market with its in-house coffee brand, KCOFFEE.

KFC plans to open 300 standalone KCOFFEE outlets by the end of 2024.

China’s coffee market is currently dominated by Luckin Coffee and Starbucks.

Meanwhile, the fast-food giant recently opened its 10,000th restaurant in China, marking KFC China’s 36-year growth journey in the country.
 

Follow the link s for more news on

Join QSR Media community
Since you're here...

...there are many ways you can work with us to advertise your company and connect to your customers. Our team can help you design and create an advertising campaign, in print and digital, on this website and in print magazine.

We can also organize a real life or digital event for you and find thought leader speakers as well as industry leaders, who could be your potential partners, to join the event. We also run some awards programmes which give you an opportunity to be recognized for your achievements during the year and you can join this as a participant or a sponsor.

Let us help you drive your business forward with a good partnership!

Top News

HEYTEA secures Halal certification in Malaysia
To mark the certification, HEYTEA held a nationwide "Halal Day," offering free drinks.
Legal
Domino’s CEO Andrew Rennie resigns
COO Nicola Frampton will act as interim CEO and join the board.
Who will be Asia's next QSR winner?
Nominations are now open for the QSR Media Asia Awards 2026.
Promotions

Exclusives

Afternoons now drives coffee traffic
Mid-afternoon to early evenings have become the fastest-growing daypart for coffee shops and bakeries.
Research
Subway expands digital strategy with UK gift card launch
The gift cards complement existing digital touch points like kiosks and mobile ordering.
Wendy’s bets on bold new look as competition heats up in Australia
The momentum has held beyond its flagship launch buzz, with repeat visits helping sustain foot traffic.
London leads UK’s coffee and bakery boom
In the UK, there are an average of 1.75 outlets for every 10,000 people.