Tazizi opens platform to UAE F&B start-ups

The Dubai-based smart food platform is giving local food and beverage brands access to its office fridge network across the city.

Tazizi has launched a new initiative to collaborate with UAE-based food and beverage start-ups, offering them access to its network of smart, automated fridges across offices in Dubai. 

Announced on 17 December, the move is aimed at helping emerging brands reach consumers by placing locally developed products directly in office environments, reducing the barriers typically associated with retail or foodservice expansion.

The programme focuses on partnering with start-ups that align with Tazizi’s emphasis on health and convenience, including brands producing snack bars, functional drinks, healthier chips, and other better-for-you food and beverage options. 

With multiple locations operating across Dubai, Tazizi said the model provides participating brands with an opportunity to gain visibility, trial, and feedback from busy professionals and health-conscious consumers.

“Our goal has always been to make good food more accessible, while also supporting the local ecosystem,” said Brian Voelzing, Co-Founder of Tazizi. “There is an incredible amount of F&B talent in the UAE, and we want to help these brands gain real exposure, real feedback, and real traction in the market.”

Founded around the idea that nutritious food should be convenient, Tazizi supplies offices with smart fridges stocked daily with chef-crafted meals prepared fresh each morning in its kitchen and restocked across locations throughout Dubai. The range includes protein overnight oats, bowls and salads, wraps, and sandwiches, all of which are macro-tracked and calorie-counted, and available 24/7 without delivery fees or waiting times.