Burger King India operator eyes growth with expansion, digital push after Q3 loss
The group reported a $5.82m loss.
Restaurant Brands Asia unveiled its growth plans in its investor presentation after suffering a wider net loss of $5.82m (₹503.98) in the third quarter ending 31 December.
The group reported a dip in same-store sales of 0.5% due to ‘flat demand’. Revenue from operations grew 5.8% to $73.83m (₹6.39b).
The group plans to focus on strategic expansion, digital innovation, and operational efficiencies to strengthen Burger King’s market presence.
In India, the brand will continue to double down on value meals such as its 2-for-1 deals and exclusive app promos. Digital transformation remains a key focus, with 90% of dine-in orders now placed through Self-Ordering Kiosks (SOK) and the BK App, which has seen nearly 30% YoY growth in installs.
In Indonesia, Burger King is navigating market challenges with a portfolio rationalisation strategy, closing underperforming stores whilst reworking plans based on improving geopolitical conditions.
The brand is doubling down on menu innovation, value-driven promotions, and local flavour offerings, including the launch of a new Spicy Chicken range and launching co-branded and locally flavoured desserts.
The group operates 510 Burger King restaurants in India and 147 Burger King and 25 Popeyes restaurants in Indonesia.
