QSR Media Middle East Conferences & Awards 2025

Register Now

  • United States+1
  • United Kingdom+44
  • Afghanistan (‫افغانستان‬‎)+93
  • Albania (Shqipëri)+355
  • Algeria (‫الجزائر‬‎)+213
  • American Samoa+1
  • Andorra+376
  • Angola+244
  • Anguilla+1
  • Antigua and Barbuda+1
  • Argentina+54
  • Armenia (Հայաստան)+374
  • Aruba+297
  • Ascension Island+247
  • Australia+61
  • Austria (Österreich)+43
  • Azerbaijan (Azərbaycan)+994
  • Bahamas+1
  • Bahrain (‫البحرين‬‎)+973
  • Bangladesh (বাংলাদেশ)+880
  • Barbados+1
  • Belarus (Беларусь)+375
  • Belgium (België)+32
  • Belize+501
  • Benin (Bénin)+229
  • Bermuda+1
  • Bhutan (འབྲུག)+975
  • Bolivia+591
  • Bosnia and Herzegovina (Босна и Херцеговина)+387
  • Botswana+267
  • Brazil (Brasil)+55
  • British Indian Ocean Territory+246
  • British Virgin Islands+1
  • Brunei+673
  • Bulgaria (България)+359
  • Burkina Faso+226
  • Burundi (Uburundi)+257
  • Cambodia (កម្ពុជា)+855
  • Cameroon (Cameroun)+237
  • Canada+1
  • Cape Verde (Kabu Verdi)+238
  • Caribbean Netherlands+599
  • Cayman Islands+1
  • Central African Republic (République centrafricaine)+236
  • Chad (Tchad)+235
  • Chile+56
  • China (中国)+86
  • Christmas Island+61
  • Cocos (Keeling) Islands+61
  • Colombia+57
  • Comoros (‫جزر القمر‬‎)+269
  • Congo (DRC) (Jamhuri ya Kidemokrasia ya Kongo)+243
  • Congo (Republic) (Congo-Brazzaville)+242
  • Cook Islands+682
  • Costa Rica+506
  • Côte d’Ivoire+225
  • Croatia (Hrvatska)+385
  • Cuba+53
  • Curaçao+599
  • Cyprus (Κύπρος)+357
  • Czech Republic (Česká republika)+420
  • Denmark (Danmark)+45
  • Djibouti+253
  • Dominica+1
  • Dominican Republic (República Dominicana)+1
  • Ecuador+593
  • Egypt (‫مصر‬‎)+20
  • El Salvador+503
  • Equatorial Guinea (Guinea Ecuatorial)+240
  • Eritrea+291
  • Estonia (Eesti)+372
  • Eswatini+268
  • Ethiopia+251
  • Falkland Islands (Islas Malvinas)+500
  • Faroe Islands (Føroyar)+298
  • Fiji+679
  • Finland (Suomi)+358
  • France+33
  • French Guiana (Guyane française)+594
  • French Polynesia (Polynésie française)+689
  • Gabon+241
  • Gambia+220
  • Georgia (საქართველო)+995
  • Germany (Deutschland)+49
  • Ghana (Gaana)+233
  • Gibraltar+350
  • Greece (Ελλάδα)+30
  • Greenland (Kalaallit Nunaat)+299
  • Grenada+1
  • Guadeloupe+590
  • Guam+1
  • Guatemala+502
  • Guernsey+44
  • Guinea (Guinée)+224
  • Guinea-Bissau (Guiné Bissau)+245
  • Guyana+592
  • Haiti+509
  • Honduras+504
  • Hong Kong (香港)+852
  • Hungary (Magyarország)+36
  • Iceland (Ísland)+354
  • India (भारत)+91
  • Indonesia+62
  • Iran (‫ایران‬‎)+98
  • Iraq (‫العراق‬‎)+964
  • Ireland+353
  • Isle of Man+44
  • Israel (‫ישראל‬‎)+972
  • Italy (Italia)+39
  • Jamaica+1
  • Japan (日本)+81
  • Jersey+44
  • Jordan (‫الأردن‬‎)+962
  • Kazakhstan (Казахстан)+7
  • Kenya+254
  • Kiribati+686
  • Kosovo+383
  • Kuwait (‫الكويت‬‎)+965
  • Kyrgyzstan (Кыргызстан)+996
  • Laos (ລາວ)+856
  • Latvia (Latvija)+371
  • Lebanon (‫لبنان‬‎)+961
  • Lesotho+266
  • Liberia+231
  • Libya (‫ليبيا‬‎)+218
  • Liechtenstein+423
  • Lithuania (Lietuva)+370
  • Luxembourg+352
  • Macau (澳門)+853
  • North Macedonia (Македонија)+389
  • Madagascar (Madagasikara)+261
  • Malawi+265
  • Malaysia+60
  • Maldives+960
  • Mali+223
  • Malta+356
  • Marshall Islands+692
  • Martinique+596
  • Mauritania (‫موريتانيا‬‎)+222
  • Mauritius (Moris)+230
  • Mayotte+262
  • Mexico (México)+52
  • Micronesia+691
  • Moldova (Republica Moldova)+373
  • Monaco+377
  • Mongolia (Монгол)+976
  • Montenegro (Crna Gora)+382
  • Montserrat+1
  • Morocco (‫المغرب‬‎)+212
  • Mozambique (Moçambique)+258
  • Myanmar (Burma) (မြန်မာ)+95
  • Namibia (Namibië)+264
  • Nauru+674
  • Nepal (नेपाल)+977
  • Netherlands (Nederland)+31
  • New Caledonia (Nouvelle-Calédonie)+687
  • New Zealand+64
  • Nicaragua+505
  • Niger (Nijar)+227
  • Nigeria+234
  • Niue+683
  • Norfolk Island+672
  • North Korea (조선 민주주의 인민 공화국)+850
  • Northern Mariana Islands+1
  • Norway (Norge)+47
  • Oman (‫عُمان‬‎)+968
  • Pakistan (‫پاکستان‬‎)+92
  • Palau+680
  • Palestine (‫فلسطين‬‎)+970
  • Panama (Panamá)+507
  • Papua New Guinea+675
  • Paraguay+595
  • Peru (Perú)+51
  • Philippines+63
  • Poland (Polska)+48
  • Portugal+351
  • Puerto Rico+1
  • Qatar (‫قطر‬‎)+974
  • Réunion (La Réunion)+262
  • Romania (România)+40
  • Russia (Россия)+7
  • Rwanda+250
  • Saint Barthélemy+590
  • Saint Helena+290
  • Saint Kitts and Nevis+1
  • Saint Lucia+1
  • Saint Martin (Saint-Martin (partie française))+590
  • Saint Pierre and Miquelon (Saint-Pierre-et-Miquelon)+508
  • Saint Vincent and the Grenadines+1
  • Samoa+685
  • San Marino+378
  • São Tomé and Príncipe (São Tomé e Príncipe)+239
  • Saudi Arabia (‫المملكة العربية السعودية‬‎)+966
  • Senegal (Sénégal)+221
  • Serbia (Србија)+381
  • Seychelles+248
  • Sierra Leone+232
  • Singapore+65
  • Sint Maarten+1
  • Slovakia (Slovensko)+421
  • Slovenia (Slovenija)+386
  • Solomon Islands+677
  • Somalia (Soomaaliya)+252
  • South Africa+27
  • South Korea (대한민국)+82
  • South Sudan (‫جنوب السودان‬‎)+211
  • Spain (España)+34
  • Sri Lanka (ශ්‍රී ලංකාව)+94
  • Sudan (‫السودان‬‎)+249
  • Suriname+597
  • Svalbard and Jan Mayen+47
  • Sweden (Sverige)+46
  • Switzerland (Schweiz)+41
  • Syria (‫سوريا‬‎)+963
  • Taiwan (台灣)+886
  • Tajikistan+992
  • Tanzania+255
  • Thailand (ไทย)+66
  • Timor-Leste+670
  • Togo+228
  • Tokelau+690
  • Tonga+676
  • Trinidad and Tobago+1
  • Tunisia (‫تونس‬‎)+216
  • Turkey (Türkiye)+90
  • Turkmenistan+993
  • Turks and Caicos Islands+1
  • Tuvalu+688
  • U.S. Virgin Islands+1
  • Uganda+256
  • Ukraine (Україна)+380
  • United Arab Emirates (‫الإمارات العربية المتحدة‬‎)+971
  • United Kingdom+44
  • United States+1
  • Uruguay+598
  • Uzbekistan (Oʻzbekiston)+998
  • Vanuatu+678
  • Vatican City (Città del Vaticano)+39
  • Venezuela+58
  • Vietnam (Việt Nam)+84
  • Wallis and Futuna (Wallis-et-Futuna)+681
  • Western Sahara (‫الصحراء الغربية‬‎)+212
  • Yemen (‫اليمن‬‎)+967
  • Zambia+260
  • Zimbabwe+263
  • Åland Islands+358
How did you learn about the event?
This question is for testing whether or not you are a human visitor and to prevent automated spam submissions.

Sponsors & Exhibitors

This question is for testing whether or not you are a human visitor and to prevent automated spam submissions.
Please wait ...

QSR Media Middle East Conference & Awards 2025

September 9, 2025 | 8:30 AM to 5:00 PM | Taj Dubai

OVERVIEW QSR Media Middle East Conference & Awards 2025

As the quick-service restaurant industry evolves amidst shifting consumer expectations, technological advancements, and a demand for more personalised experiences, innovation stands at the forefront of transformation. For the first time in the region, QSR Media proudly presents its inaugural QSR Middle East Conference — a prestigious gathering of the industry’s most influential leaders to unpack critical trends and unveil the strategies shaping the future of dining.

The event will also honour excellence through the esteemed QSR Media Middle East Awards, celebrating the region’s top brands, operators, and visionaries driving meaningful innovation and impact.

Join us in Dubai, UAE for the QSR Media Middle East Conference & Awards 2025.

To check our awards page, click here.

Conference
Sep 09, 2025

Speakers

Mark Dempsey

Mark Dempsey

Senior Consulting Director

GlobalData

Steve Flawith

Steve Flawith

Founder & CEO

Yolk Brands

Alan Honan

Alan Honan

Vice President & Head of International Development

Wingstop

Oualid Marghin

Oualid Marghin

Director - International Operations

Wendy's

EVENT PROGRAMME

*Subject to change

8:30 AM - 9:00 AM   Networking Registration

9:00 AM - 9:05 AM   Welcome Remarks

9:05 AM - 9:20 AM   Economic Report

Presented by a leading economist, this briefing offers a concise yet comprehensive analysis of the economic factors and consumer dynamics impacting the region’s food service market. It provides vital context for operators and investors preparing for the challenges and opportunities ahead.

9:20 AM - 9:35 AM   Wingstop’s Path to Global Flavour Domination

This session explores how Wingstop is approaching international growth whilst staying true to its bold flavour identity. It will examine the brand’s strategies for entering new markets.
 
  • Alan Honan, Vice President & Head of International Development, Wingstop

9:35 AM - 9:50 AM   Speaking Session

9:50 AM - 10:20 AM   Leaders Panel

This flagship panel brings together top executives from the region’s leading QSR brands to share firsthand perspectives on the state of the industry. From expansion strategies to operational innovation, the discussion reveals how today’s leaders are steering their brands through disruption and towards sustained growth.

  • Steve Flawith, Founder & CEO, Yolk Brands (Pickl, Bonbird, Southpour)
  • Oualid Marghin, Director - International Operations, Wendy's

10:20 AM - 11:00 AM   Morning Tea Break

10:00 AM -11:15 AM   Trends Report

  • Mark Dempsey, Senior Consulting Director, GlobalData

11:15 PM - 11:35 PM     Case Study

An executive shares their company’s path to innovation and growth.

11:35 AM - 11:50 PM   Speaking Session

11:50 AM -  12:20 AM   Operations and Technology Panel

A group of top operations and technology leaders discuss the latest advancements in automation, supply chain management, and digital tools transforming QSR businesses. Insights focus on improving operational efficiency whilst enhancing customer experience in an increasingly tech-driven market.

12:20 PM - 1:20 PM   Lunch Break 

1:20 PM - 3:05 PM   Awards Programme

3:05 PM - 3:25 PM   Case Study

Hear from a prominent QSR brand leader as they explore how their team is driving operational excellence, customer satisfaction, and brand loyalty in an increasingly competitive environment.

3:25 PM - 3:40 PM   Speaking Session

Details to be announced.

3:40 PM - 4:10 PM   Afternoon Break

4:10 PM - 4:30 PM   Is AI the Future of Pricing for QSRs

AI is becoming an increasingly important tool for QSR leaders across brands; however we often see confusion on what it can and can’t do. By breaking the question down into 3 parts we aim to provide clarity on where AI can support your price strategy. Firstly, by addressing what is the future of pricing, then where can AI support and closing by identifying where else AI can support sales and transaction growth.

  • Lovrenc Kessler, Managing Partner, Simon-Kucher

4:30 PM - 5:00 PM    Marketing Panel

Industry-leading marketing executives explore how innovative campaigns and data-driven strategies are reshaping brand engagement in the Middle East’s QSR sector. This panel reveals best practices in customer acquisition, loyalty, and digital transformation that are setting new standards for growth.

5:00 PM Cocktail Party 

CONTACT US

For more details, contact:

Wency Padilla

+65 3158 1386

wency@charltonmediamail.com

Speakers

Mark Dempsey

Mark Dempsey

Senior Consulting Director

GlobalData

Steve Flawith

Steve Flawith

Founder & CEO

Yolk Brands

Alan Honan

Alan Honan

Vice President & Head of International Development

Wingstop

Oualid Marghin

Oualid Marghin

Director - International Operations

Wendy's

Event Photos

Your filter yielded no results. Please try again later.
Your filter yielded no results. Please try again later.